Thrive in the new economy by leading
ahead of the next evolution

Reimagining Work is both a refreshingly honest story about a successful Boston based startup, originally called HourlyNerd, and a guide to the future of work where the on-demand economy forces us to rethink our approach to business talent.

From inauspicious beginnings to a company that powers talent and consulting strategies for some of the world’s leading companies, HourlyNerd was a breakout success. Their simple idea of matching MBA students with small companies for consulting projects led to a much bigger idea that is now part of the Fortune 500’s toolkit for reimagining work and getting projects done faster.

The story of how HourlyNerd evolved and grew, rebranded to Catalant Technologies, and now thrives as a central player in the business of on-demand work by elite business talent is inspiring, humorous at times and illuminating.

It shares how businesses will need to change the way they recruit, develop, and train talent. In this book, leaders in HR, technology, marketing, sales, innovation, supply chain, procurement and strategy will learn why they should:

  • Reconsider current talent philosophy
  • Update team development and training programs
  • Consider different metrics and cultural norms
  • Build a flexible workforce that thrives in the on-demand economy
  • Set their business up for success amidst the changing business paradigm
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“Reimagining Work is an inspiring thesis portraying the tectonic shifts occurring in the workforce, and the promise of the self-empowered freelancer for the future.”

– Brad D. Smith, Chairman and CEO, Intuit –

“What we’re advocating for is nothing short of a complete disruption in the way businesses spend money on labor…For us, the goal should be giving both sides the flexibility to operate at peak efficiency. Businesses have access to talent when they need it—and people are able to do their best work every day.” – Excerpt from Reimagining Work